So Many Parties, So Little Time

Jewelry, party purses, kitchen utensils, food items, Tupperware, candles, and scrapbooking are just a few of the products sold through the home party networks. Facilitated by consultants and hosted by friends and acquaintances, these parties have created an opportunity for people to work from home or to supplement their income while leaving the 9-5 grind behind. Using extensive networking and presentation skills, consultants outline products available. The hostess for the party invites friends and family into her home to participate and shop for a variety of products. Party networks cater to women, both from a sales and marketing perspective as well as from an employment perspective.

A particularly popular sales item for these parties are candles. Many women who want to stay at home with their children supplement their family’s income by selling scented candles through candle parties. These parties tend to be at nights and on the weekends so it is ideal working hours for ladies who want to work during non-traditional times. Easy to sell, jar candles are a common household item. Candle parties meet both social and economic needs; consultants find the work fun and stimulating. For candle consultants, an outlet for them to interact with other women and sell their products is a winning combination.

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