If you’ve been meeting with a group for awhile, you probably feel a fairly close bond with them. Even if you stick to discussing your professional goals, a sense of personal camaraderie develops out of the regular interaction between group members. That relationship is something that should be recognized and celebrated. Your group should purposefully do things which commemorate that bond in order to strengthen it.

One neat thing that you can do is to get custom license plates for everyone in the group. These go on the front of vehicles (or can be hung inside homes for those who are too shy to have them on their cars). Spend time with your group coming up with a single word that really sums up what you’re all about. The act of creating this word together will focus the group and make your intentions more clear. And it will also make the group feel closer to one another, something that you’ll all be reminded of each time that you see your license plate.

As time goes on, you can add additional items which reinforce this group message. Bumper stickers, magnetic car signs, personalized keychains, and window decals are all other tools used in advertising that you can use to reiterate your group’s message. Seeing these items daily will really help group members stay attuned to their goals and will boost everyone’s success.

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